Some industries settle half the build before a page is drawn. A kitchen needs its menu readable one-handed, a practice needs an appointment request that reaches reception, a firm of solicitors needs a page for every matter type it takes on, and a trade needs the phone number under a thumb on every screen. A salon needs a diary somebody can press at midnight, an accountancy firm needs its fees explained, a clinic needs to look safe on the page that asks for a health detail, and an online store lives or dies on its category tree. An estate agency needs a page per property that outlives the portal listing, a charity needs a giving route on every screen, a gym needs a timetable its own staff can change on a Monday, and a hotel needs live rates on its own domain.
So we publish a page for each of those briefs: web design for restaurants, web design for dentists, web design for solicitors, web design for trades, web design for salons, web design for accountants, web design for clinics, web design for ecommerce, web design for estate agents, web design for charities, web design for gyms and web design for hotels. Each sets out the page structure, the schema type and the pricing that sector tends to land on.
Budgeting first? Our guides to website redesign costs, website maintenance costs and what maintenance includes put real numbers on the decisions that come before any build.