The Companies House register holds 101,645 UK companies under SIC 86900, other human health activities, as reported by Leadistry in 2026. Physiotherapy, dermatology, podiatry, fertility, mental health and aesthetics all sit inside that number, and so does whoever a patient in your town finds instead of you.
The reading is done under pressure. Somebody has a symptom, a diagnosis they have just been handed, or a referral letter with no idea what happens next, and they are working through three clinic sites in one evening. Our experience is that they are asking four things in a fixed order: can you treat this, who would treat it, what does it cost, and how soon.
So the pages get built in that order and the tone stays level the whole way down. Our web design work sets out the general method behind that. Where the thing being chosen is a product instead of an appointment, the decision looks much the same, and we cover it under web design for ecommerce.