// Service · Aberdeen
SEO in Aberdeen, judged on enquiries.
SEO for Aberdeen businesses from £1,200 a month. Technical, local and content work aimed at the queries north east buyers type before they enquire.
// The audience
Who is searching · in Aberdeen.
// Search demand
Where Aberdeen enquiries actually begin.
DataForSEO Labs recorded 210 monthly UK searches for the phrase seo aberdeen in August 2026. That is the query people use when they are shopping for an agency. Your buyers type something else: a service plus a standard, a component plus a specification, a problem plus a district. Most of those searches carry a volume too small for any tool to score, and together they still account for the bulk of the enquiries we see land.
The city also runs two search markets at once. Energy, engineering and life sciences sell to procurement teams who may sit anywhere, so the map pack barely features and the depth of a page decides who gets read. Food and drink, hospitality, clinics and trades sell to people already here, where reviews, proximity and a correct Google Business Profile do much of the work. The first call is usually spent working out which of the two you are in.
Aberdeen City carries 8,520 registered private sector businesses (Scottish Government, Businesses in Scotland 2025) and a population of 198,590 (National Records of Scotland, 2020). That is a smaller pool than Glasgow, and our reading of it is that local listings here are easier to enter while the technical queries stay hard, because national suppliers appear alongside the firm three streets away. Our SEO service covers the same disciplines wherever a client sits. In Aberdeen most of the hours land on content depth and technical health.
// What we deliver
Six strands of work, priced as one retainer.
01
Technical health
Crawl, indexation, Core Web Vitals, redirects and schema. The crawl runs first, because a page Google cannot reach is a page no amount of writing will rank. Findings arrive as a prioritised list with the effort written against each one.
02Query research
Search Console history, competitor coverage and the phrases your sales team hears on calls all feed the list. Zero-volume terms stay in it, because in a specialist market those are frequently the ones attached to a real budget.
03Content depth
Capability pages, guides and answers written to the level a technical reader expects. Aberdeen buyers tend to read a long way before making contact, so a thin page loses the enquiry even when it ranks.
04Local signals
Google Business Profile, service area markup, consistent citations and review handling, aimed at the City Centre, West End, Rosemount, Bridge of Don and Dyce searches where a nearby supplier wins by default.
05Store search
Shops need different work again: which filter combinations Google should be allowed to index, whether a category or a product deserves the ranking, and how a platform move carries its earned positions across.
06AI answers
Structured, quotable content and clean markup, so an answer engine can lift a correct sentence about you. We check what AI Overviews and the main assistants currently say for your core queries, then work on the gaps.
// Selected work
Three search programmes,with the figures attached.
// 01Academic services
Research Prospect
Visibility had stalled behind older domains carrying far deeper link profiles. Three strands ran on this one: a technical pass over crawl, indexation and Core Web Vitals, topical clusters rebuilt around high-intent queries, and digital PR to earn authority the domain did not have.
+107.7 %organic traffic
30+keywords on page one
// 02Designer jewellery / e-commerce
Ogham Jewellery
Practical guides carried the search work here. Alongside research into the Ogham alphabet and Celtic symbols, we published pieces such as how to clean silver jewellery and how to wear a Claddagh, then wired each one into the collections it matched, so an informational visit had somewhere commercial to go next.
6month programme
2content hub and designers directory
// 03Halal food importer / e-commerce
AAG Foods
Nothing online at all, despite trading since 1998. The search half of a six-month, three-team programme was EEAT-led content, sitting on a secure WordPress store with product showcases, order forms and a resources section aimed at a country-wide market.
6months, nothing online to a full storefront
3workstreams
// Pricing
What an Aberdeen retainer costs.
£1,200 monthly is the floor for a search retainer. It exists because underneath that figure the hours stop covering technical work, writing and honest reporting at the same time, and one of the three quietly gets dropped.
Most of an Aberdeen scope turns out to be writing. A capability page aimed at a procurement reader takes longer than a service page aimed at a homeowner, and there are usually a dozen of them to produce before a site answers what buyers ask. The second largest line is whatever the audit finds broken, which is why we never put a retainer figure on paper before running one.
Where the budget is smaller than the job, we say so at the first call and offer a one-off SEO audit instead. Where the website itself is holding the rankings down, web design in Aberdeen covers that rebuild. The bands sit on our pricing page, and one conversation usually gives us what we need to quote your brief.
// Our process
How an Aberdeen retainer actually runs.
01
Audit and baseline
Before anything is promised we crawl the site, read the Search Console history, test the technical foundations and record where every target query currently sits. That baseline is written down and shared, so three months later there is one agreed starting point instead of two different memories of it.
02
Query map
Everything we intend to chase goes into one sheet, grouped by the job the searcher is doing, with each group assigned to a page that exists or a page that has to be written. You approve that sheet before the site is touched, and the monthly report is measured against it.
03
Clear the blockers
Technical work comes next: crawl errors, indexation, redirects, page speed, schema and internal linking. These are the changes that let pages you already own start performing, and in most accounts they show movement earlier than new writing does.
04
Publish and earn mentions
New pages ship against the query map, existing pages are rewritten to the depth their query demands, and we chase the mentions and links that make a smaller domain credible. Publishing runs to an agreed cadence, so the plan survives a busy month at your end.
05
Report and re-plan
Each month you get rankings, impressions, clicks and enquiries pulled from your own Search Console and analytics, alongside a plain list of what we changed. The following month's plan comes out of reading those numbers together on a call.
// Why Delivix
Four rules this retainer runs on.
- The two of us do the work. Saad and Sheikh run the audit, the fixes, the writing and the reporting, so whoever found a problem is whoever fixes it.
- Access stays yours. Search Console, analytics and the Business Profile are your accounts, and we work inside them rather than behind a dashboard you cannot open.
- Targets get written down at the start, and the monthly report puts the actual figures next to them for you to check.
- Work stops when it stops earning. If a query is going nowhere after a fair run, we say so and move those hours to something that pays.
// Working together
145 miles, and what it changes.
Delivix works from 119 Whitefield Road, Glasgow G51 2SD, with Aberdeen about 145 miles to the north east. Search travels better than most services, because everything you review is a report, a document or a live page. Rank tracking is set to the city inside the tools, so the positions you read are the ones a searcher there gets.
We come up when a session earns the journey, usually a workshop where several people have to agree what the site should say about the business. Where the plan needs more than search, digital marketing in Aberdeen covers paid and email. Integrations and rebuilds sit under web development in Aberdeen. Clients elsewhere in Scotland can read SEO in Edinburgh or SEO in Glasgow.
What our clients say
Trusted by local businesses. Built for results.
"Delivix transformed our online presence completely. Their SEO expertise helped us rank on the first page of Google within three months. The team is professional, responsive, and truly understands digital marketing."
"Working with Delivix was a game-changer for our business. They redesigned our website and implemented an SEO strategy that doubled our organic traffic. Highly recommended!"
"The team at Delivix delivered exceptional results. Our new website is fast, modern, and converts visitors into customers. Their ongoing support and expertise in SEO have been invaluable."
// Where we work
SEO in other cities we cover.
// FAQ
Questions we always get.
The other questions are answered on the brief. Fill it in or book a call.
The floor is £1,200 monthly and you get a single figure after a short audit, with no setup charge folded in underneath it. Contested national terms absorb more hours than a district service search, so two Aberdeen firms of the same size can be quoted very differently. There is no lock-in, and thirty days notice ends it.
Technical fixes often show inside a few weeks, because they release pages that were already close. Content and authority take longer, and three to six months is the honest window for meaningful movement on competitive north east terms. Search compounds, so month nine usually looks very different from month three. Anyone offering page one in a fortnight is describing a term nobody searches.
The tracking is set to the city, so every position in your report is the one a searcher standing in Aberdeen would be shown. A national average would hide exactly the movement you are paying for. Our studio is 119 Whitefield Road, Glasgow G51 2SD, and we hold no north east address, so we travel up for planning sessions that need everyone in one room.
Often only a small part of it is. A subsea contractor or a diagnostics supplier gets chosen by a procurement team that could be based anywhere, so the map pack rarely decides the outcome and your budget belongs in depth and technical health instead. A correct Google Business Profile still earns its place for recruitment and basic credibility, and it costs very little to keep right.
Yes. Store work moves the focus to category architecture, product page structure, indexation rules for faceted navigation and product schema, plus a migration plan when the platform is changing. Our e-commerce SEO page sets out how those engagements run. Reporting ties back to revenue and to the categories earning it.
In the first quarter, usually a great deal. Titles and headings get rewritten against the query map, thin pages get expanded or merged, internal links get rebuilt so authority reaches the pages that sell, redirects and schema get repaired, and new pages ship against the gaps. Every change is logged, and you approve anything that touches wording your business cares about.
Sometimes, and the audit answers it in week one. A slow site on a heavy page builder with no clean URL structure will cap what a retainer can achieve, and rebuilding first works out cheaper than paying for both at once. Where the site is sound we start the retainer straight away. Our Aberdeen web design page covers the rebuild route.