No one wants to wait for hours to get your website loaded completely and then scroll to the required section. Users hate websites that take too long to load, even a simple page like contact us or book a demo. We have brought the perfect Rocket setting for a WordPress website that can improve its loading speed.
It’s a premium plugin that can turn your slow website into a speedster, resulting in more conversions. Let us walk you through the elements to increase your business or customer acquisition rate.
What is the WP Rocket setting?
WordPress Rocket is a premium caching plugin used to improve website performance. It has pre-configured default settings requiring you just to plug and play, and a user-friendly interface that makes optimisation easy.
It doesn’t matter whether you are a beginner or an expert WordPress developer; it is equally helpful for both. Remember, updating your website according to GEO optimisation, AIO, etc, is important, but page speed optimisation is necessary to retain visitors landing on your platform.
What are the Key Features of a WordPress Rocket Plugin?
Here are some of the key elements that WordPress WP Rocket configuration can offer to anyone looking to improve their websites.
- Cache preloading: Instead of getting the script ready and page created upon visitor request, which results in slow page loading. WP Rocket plugin automatically generates cache files for your pages and keeps a ready-to-show version always ready. This means visitors can view the required page within milliseconds, ideal for retaining users.
- File optimisation: To increase the website speed and avoid crashes due to high traffic. It minifies and combines CSS, JavaScript, and HTML files to reduce their size and make fewer HTTP requests.
Suppose you run a business and your website crashes on the sale day, it will lead to website maintenance. This can tarnish your business’s reputation in mere seconds.
- Lazy loading: Images or videos take longer to load than the entire page with content. It improves WordPress website speed by delaying loading images and videos until they are needed, so that the initial loading time is no more than 2 seconds on any device, perfect for maximum visitor conversion.
- Database optimisation: WordPress database optimisation with WP Rocket enables you to automatically remove unnecessary data, which is primarily cached over time. It allows you to keep working on your WordPress website without repeatedly clearing the cache for optimal performance.
- Content Delivery Network (CDN) integration: It ensures that all your website visitors get the same loading speed when accessing your website from different locations. No matter whether your visitors are local or foreign, everyone will enjoy the optimised WordPress site with fast loading speed.
How does WP Rocket work in improving the user experience?
It creates static pages of your website that can be loaded upon the visitor’s request instantly. When a visitor requests a specific page of your website, the WP Rocket plugin serves a cached version instead of processing the request through WordPress’s PHP and database queries.
That usually takes a lot of time, and the WordPress cache plugin presents the requested page in milliseconds. It simply creates static HTML files that are served directly by your web server (Apache or Nginx) before WordPress even loads.
Why does website speed optimisation matter for your business?
If you want to attract qualified leads from Google for your business through generative SEO and other website ranking factors. Then, you need to install WP Rocket and configure it to attract both visitors and crawlers simultaneously for enhanced growth. Use the best WP Rocket settings and get to the top of SERP results.
Best Rocket settings for a WordPress website
Alt text: WP Rocket dashboard
You can simply reach out to the WordPress plugin store and the WordPress Rocket site to purchase and configure it with your WordPress website. After installing the plugin, you need to customise it, though it comes with default settings for best results.
Below is a WP Rocket optimisation guide containing steps to fine-tune the settings for super-fast website loading speed.
1. Cache settings
You can manage how WP Rocket stores static versions of your website in the cache tab. For example, you can always cache pages for mobile visitors, because they are more numerous than other users. To offer faster page loading times and get a higher conversion rate upon every visit.
If you are using a mobile-specific theme or plugin of WordPress, then you can separate cache files for mobile devices. Set the auto-clear cache for logged-in users, such as members or students, and turn it off for blogs or static pages.
Alt text: WP Rocket cache settings
2. File optimisation
Usually, websites take longer than usual to load completely due to the CSS and JavaScript bloating at the backend. You can simply minify CSS or JavaScript files and remove unnecessary spaces and comments to get better optimisation through WP Rocket plugin settings.
It also allows you to delay JavaScript execution for scripts like advertisements and trackers until the user interacts with them. Remember, minification of files reduces only size, but critical CSS ensures the content in layers loads instantly.
Alt text: WP Rocket file optimisation settings
3. Media settings
Images and videos on a page take longer to load than the rest of the content. If your website has numerous pages with images and videos on them. Then, they will definitely take some time to load, and the user will bounce back.
For the best WordPress speed optimization using Rocket settings, try to configure media options. For example, you can enable LazyLoad for images, iframes, and videos to get them loaded instantly. By doing so, it will only load the image that is visible to the visitor, speed up video-heavy pages, and replace the iframe of YouTube videos with preview images.
Don’t forget to replace the emojis with native browser emojis and even disable WordPress embeds if not necessary for best results.
Alt text: WP Rocket media settings
4. Preload settings
Get the benefit from the feature of preloading by configuring WP Rocket cache to remain warm all the time. You can activate preloading to enable WP Rocket to generate cache whenever you publish or update any page.
It is also beneficial in preloading links that usually take time by enabling them to preload. Don’t forget to enable sitemap preloading when using an XML sitemap plugin.
Alt text: WP Rocket preload settings
5. Database optimisation
Keeping your website free from bloat, like unedited pages, abandoned drafts, trashed posts, and revised versions of existing pages, is necessary. You can use the database optimisation setting for a WordPress website and get a faster and more responsive website.
Ensure to delete spammy comments on your pages, clear expired transients, and even optimise tables by shrinking them. Regularly cleaning up helps in doing database optimisation to reduce WordPress loading time to comply with programmatic SEO and other website ranking factors.
Alt text: WP Rocket database optimisation settings
6. Content Delivery Network (CDN) Integration settings
You can do CDN integration with WP Rocket by adding your URL, such as Cloudflare, BunnyCDN, etc, and preventing scripts and styles from using the CDN. It helps improve the global loading time of your website and enhances AIO performance, making your site AI-friendly worldwide.
Alt text: WP Rocket CDN integration
7. Heartbeat control
Typically, the WordPress Heartbeat API consumes all server resources, negatively impacting the overall loading speed of your website. You can simply control the heartbeat by reducing the frequency or disabling it from the dashboard, post editor, or frontend. Our WordPress development experts recommend keeping the heartbeat control on in the post editor for seamless editing of blogs and posts.
Alt text: WP Rocket heartbeat control settings
Frequently asked questions
The most common questions we get asked.
